Waverly Advisors
Partner, Wealth Advisor
CPA, CFPยฎ

Jeffrey P. Helms

Jeff Helms is a Partner with Waverly Advisors.

He specializes in providing personal financial design solutions in the areas of retirement planning, risk management and insurance, estate and tax planning. Jeff is involved at all levels of servicing clientโ€™s financial design needs including the development and implementation of a comprehensive planning program. Jeff brings extensive experience in estate planning and gift and trust services after spending more than 10 years in the tax division of Warren Averett. ย Jeff lives in his hometown of Milton, Florida with his wife and family.

Areas of Expertise

The framework is organized intoย six primary pillars, each with detailed sub-specialties that advisors can select as self-identified areas of expertise.ย 

Investment strategy & portfolio management

Comprehensive investment oversight across public and private markets.

Wealth Planning & Strategy

Holistic financial planning and multi-generational wealth stewardship.

Private Markets & Alternative Investments

Access to private equity, private credit, real estate, and real assets.

Family Enterprise & Business Advisory

Business transition, succession planning, and family governance.

Tax, Estate & Legacy Planning

Tax optimization, estate structuring, and multigenerational legacy design.

Specialized Clients Needs

Customized solutions for unique life events and complex situations

Serving with Purpose

A Culture of Connection

Waverly takes its name from a meadow of quaking aspen trees, an ecosystem where individual trees are connected by a shared root system. Since 1999, that idea has inspired our firm: strong relationships, shared values, and the belief that we are better together.

Comprehensive Wealth Management, Connected by Design

Like an aspen grove, every part of a clientโ€™s financial life is interconnected. As an independent Registered Investment Advisor (RIA), we bring together investment management, financial planning, tax strategy, trust and estate planning, and family office services to create coordinated solutions that simplify complexity and support long-term success.

A Culture Rooted in Service

Our culture of stewardship is guided by Integrity, Family, Grace, Team, Drive, Empathy, and Community. These values shape every client relationship, every decision, and every interaction. They are the foundation that keeps our people connected and ensures a consistent, high-touch experience across the firm.

The Difference Is Our People

While many firms offer financial advice, our greatest differentiator is our people. Waverlyโ€™s advisors, planners, investment professionals, tax specialists, and support teams work together to deliver thoughtful guidance and personalized solutions. It is this collaborative approach, and our commitment to serving clients with excellence and care, that transforms financial advice into lasting relationships.

Education

  • Bachelor of Arts
    University of West Florida, Pensacola, FL
  • Master of Accountancy
    University of West Florida, Pensacola, FL

Professional Affiliations

  • Financial Planning Association
  • NW Florida Estate Planning Council
  • American Institute of Certified Public Accountants

Ask Me About

  • The idea behind a family constitution
  • The difference between helping people manage their wealth and simply investing
  • Protecting future generations and leaving a legacy
  • My first job as a teenager
  • Snowboarding
  • My in-laws