Waverly Advisors
Partner – Real Estate

Joseph Y. Chang

Joe Chang serves as Partner โ€“ Real Estate of Promus Capital Management. Joe joined Promus under its prior ownership in 2020 and co-leads the firmโ€™s real estate platform, which includes Promus Realty and Promus Realty Properties. He is responsible for sourcing, underwriting, structuring, closing, and managing both direct investments and GP/fund investments across the real estate platform.

Joe has more than 30 years of real estate development and investment experience. Prior to Promus he was a partner at RDG Funds for four years. Prior to RDG Joe founded and ran Icon Real Estate, a development and investment firm specializing in retail, medical, office, multi-family, land, and urban mixed-use investments. Before Icon, he served as the Regional Director of Real Estate Development at RREEF, the Senior Vice President of Development at ORIX Real Estate Equities, Inc., and the Director of Acquisitions at Lend Lease.

Joe earned his B.S.E in Industrial Engineering and a M.S. in Real Estate from the University of Wisconsin, Madison. He lives in Highland Park, Illinois, and has three grown children. In his spare time, Joe enjoys the outdoors, reading, and spending time with his family. He is active in several trade and faith-based organizations and is a member of the University of Wisconsin Real Estate Alumni Association, where he volunteers as a mentor to recent graduates and young professionals.

With the addition of the Promus Capital Management team, Waverly Advisors gains expanded knowledge in private equity and real estate opportunities. This expansion strengthens Waverlyโ€™s platform for ultra-high-net-worth families and institutions, while maintaining Promusโ€™s core values of stewardship, integrity, and long-term relationship focus.

 

Areas of Expertise

The framework is organized intoย six primary pillars, each with detailed sub-specialties that advisors can select as self-identified areas of expertise.ย 

Investment strategy & portfolio management

Comprehensive investment oversight across public and private markets.

Wealth Planning & Strategy

Holistic financial planning and multi-generational wealth stewardship.

Private Markets & Alternative Investments

Access to private equity, private credit, real estate, and real assets.

Family Enterprise & Business Advisory

Business transition, succession planning, and family governance.

Tax, Estate & Legacy Planning

Tax optimization, estate structuring, and multigenerational legacy design.

Specialized Clients Needs

Customized solutions for unique life events and complex situations

Serving with Purpose

A Culture of Connection

Waverly takes its name from a meadow of quaking aspen trees, an ecosystem where individual trees are connected by a shared root system. Since 1999, that idea has inspired our firm: strong relationships, shared values, and the belief that we are better together.

Comprehensive Wealth Management, Connected by Design

Like an aspen grove, every part of a clientโ€™s financial life is interconnected. As an independent Registered Investment Advisor (RIA), we bring together investment management, financial planning, tax strategy, trust and estate planning, and family office services to create coordinated solutions that simplify complexity and support long-term success.

A Culture Rooted in Service

Our culture of stewardship is guided by Integrity, Family, Grace, Team, Drive, Empathy, and Community. These values shape every client relationship, every decision, and every interaction. They are the foundation that keeps our people connected and ensures a consistent, high-touch experience across the firm.

The Difference Is Our People

While many firms offer financial advice, our greatest differentiator is our people. Waverlyโ€™s advisors, planners, investment professionals, tax specialists, and support teams work together to deliver thoughtful guidance and personalized solutions. It is this collaborative approach, and our commitment to serving clients with excellence and care, that transforms financial advice into lasting relationships.

Private Markets Beyond the Typical RIA

Waverlyโ€™s expanding private markets platform provides access to private equity, private credit, real estate, and real assets designed to enhance diversification and uncover differentiated return opportunities. With the addition of Promus Capital Management, we bring institutional-level manager access, due diligence, and investment expertise typically reserved for endowments and family offices, integrating these opportunities into a cohesive wealth strategy built for long-term success.

Learn More About Promus Capital Management

Additional Information

With the addition of our Promus team, Waverly Advisors gains expanded expertise in private equity and real estate opportunities. This expansion strengthens Waverlyโ€™s platform for ultra-high-net-worth families and institutions, while maintaining Promusโ€™ core values of stewardship, integrity, and long-term relationship focus.